I was an assistant at Rozenbroek from November 2020 to April 2021 where I mainly focused on the brand’s social media and online presence.
I scheduled and created content for their Instagram and TikTok in line with the brand’s identity, ensuring to keep the voice of the brand very personal. I created Pinterest content to act as another touchpoint and direct consumers to Rozenbroek’s’ website. I planned and carried out photoshoots of garments before editing them via Photoshop ready for them to be uploaded to the website as flat lays and content for social media pages. I also used these photos for the brand’s email marketing which I scheduled by creating a campaign calendar to keep the promotional methods chosen on track.